Monday, October 3, 2011

Podcast #2 Color Theory

The right use of color can do what?
-Maximize productivity and minimize visual fatigue to relax the whole body
Within the electromagnetic spectrum, which waves allow us to see color?
-Visible light
How do we see color if objects "have no color of their own"?
-Reflected color
What is a glass prism?
-Transparent triangular object that breaks white light into all the colors of the visible light spectrum
What seven colors result when white light is refracted through a prism?
-Red, Orange, Yellow, Green, Blue, Indigo, and Violet
Describe hue?
-The color itself, each different hue is a different reflected wavelength
When does white light occur?
-All wavelengths are reflected back to your eye
When does black light occur?
-No light is reflected back to your eye
How color is perceived depends on what?
-Type of light it is seen with
What is a color wheel?
-Visual tool that shows the relationship between primary secondary tertiary colors
What are primary colors? Name them?
-Red, Blue, and Yellow
What are secondary colors? Name them?
-Two primary colors mixed together, Orange, Green, and Violet
What are tertiary colors? Name them?
-Primary and secondary colors together, named by the colors used to create them
What are neutral colors? How can they be created?
-Don’t show up on the color wheel, colors of very low saturation
How can a neutral color help a design?
-Help put the focus on other colors
What are complementary colors? Name them?
-Positioned opposite of each other on the color wheel, Red, Green, Orange, Blue, Violet, and Yellow
What is color value?
-Lightness and Darkness of a hue or color
What is a shade?
-Adding black to a hue to produce a low-value color
What is a tint?
-Adding white to a hue to produce a high-value color
What is saturation/intensity?
-Brightness of a color
What happens when you mix complementary colors together?
-Produce a dull tone and increase color intensity
Describe color harmony?
-A pleasing arrangement of parts, music, poetry, color and engages the viewers creating a sense of order
What is a color scheme?
-harmonious color combinations
Describe a monochromatic color scheme?
-Uses tints and shades values of one color
Describe an analogous color scheme?
-Uses three colors adjacent to each other on the color wheel
Describe a complementary color scheme?
-Uses 2 colors opposite each other on the color wheel, will draw a lot of attention
Describe a split-complementary color scheme?
-Uses 3 colors, 1 color adjacent to its compliment
Describe a triadic color scheme?
-Uses 3 colors equally spaced around the color wheel
What colors are considered to be warm colors?
-Yellows, Oranges, and Reds
Describe a warm color scheme?
-Bold and energetic
What colors are considered to be cool colors?
-Greens, Blues, and Violets
Describe a cool color scheme?
-Calm and rarely overpowers main point in the design
Why is important to consider which colors are being used within a design? –Right color choice can convey right message and evoke the desired response to any form of visual communication

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