Vocabulary

Target Audience: the audience you are trying to sell the product to
Message: A speech that explains the point of your reason
Work Ethic: The way you present yourself to others to show that you can be a good employer
Employability Skills: the skills that companies look for to know that you are fit for the job
Icon: A picture that helps us recognize something.
Vector-based Graphics: using lines, shapes, curves, ect to form a picture.
Specification of a Project: Using defined lines to make a picture easy to recognize
Dialog Box: Used for text and letters to help create the message
Palette: A tool that contains color for the image
Guidelines: Helps us keep an image proportionate and also helps us know where the boundary lines are so we can stop going outside the lines.
Extensions: Making something longer
Contextual Menu: Using your right-click mouse to pop up a menu that has tools to change your selected image
Clipping Mask: A tool that cuts off any excess images that we don't want outside our our "box."
Hue: The color itself, every hue is a different wavelength
Primary Colors: Red, blue, and yellow
Secondary Colors: Two primary colors mixed together
Tertiary Colors: Primary and secondary colors together
Neutral Colors: Colors like brown that make the main color stand out
Continuous Tone Image: An Image where all variations of color can be represented; images that have a virtually unlimited range of color or shades of grey
Resolution: The amount of pixels are in the image that make the image clearer or more blurry.
File Size: Actual amount of disk space consumed by the file or how much information is stored within the file
Ligatures: its something that you use to bind together a picture/image/etc.
Ampersand: a character or symbol
Small caps: a capitol letter of a particular font, the same height as the x-high layers
Lowercase: smaller than the corresponding capitol letter
Uppercase: typed in capitol letters
Flush Left: everything is aligned to the left
Center: centers every line to match up, very formal (wedding invitation, certificates)
Flush Right: everything is aligned to the right
Justified: all the lines are filled aligned on the left and right
Lining: numerals with all the same height
Non-Lining: the numbers do not line up
Leading: the space in-between lines of type
Margin: white space around the edges of your document
Kerning: adjusting the space in between individual characters

Tracking: allows you to adjust space in between characters in a paragraph, not individually
Concept: an idea; something formed in one's mind
Final Product: The end result; how we ultimately communicate to our audience
Thumbnail: A quick sketch to get thoughts out of your mind and onto paper (small in scale)
Initial Cap: Larger decorative capitol letters at the beginning at text or paragraph